Nearly 4,000 prospective university students toured Ryerson’s campus Nov. 6 as the school hosted its annual Discover Ryerson event.
This year’s installment of the recruitment event offered tours of Ryerson’s campus, residence and athletic facilities, as Ryerson’s Undergraduate Recruitment and Admissions department offered potential students a glimpse of life at Ryerson.
Program information sessions were also on the day’s docket, offering visitors the chance to speak with current faculty and students to learn more about the school’s undergraduate programs.
One such session was held at Coca Cola Court, located on the second floor of the Mattamy Athletic Centre, for those interested in speaking with representatives from student services, athletics and housing and all undergraduate programs.
One element that featured prominently in Ryerson’s pitch to potential students was its downtown location.
“It’s really important for people to not only look at the programs that they’re interested in, but to look at the location of the university,” said Marisa Modeski, Assistant Director of Student Recruitment.
Roughly 3,700 prospective undergraduates, mostly high-school students in grades 11 and 12, registered to attend the event, according to Modeski.
“This is a big decision for any person,” she said. “University is not an extension of high school, it’s a stepping stone into adulthood [and] it’s a very expensive decision as well.”
To measure its success, Modeski says that they always send out a survey to guests following the recruitment event.
They’re also utilizing social media to gauge responses on the day’s events.
“We had a pretty robust social media presence and a lot of traction through Twitter,” Modeski said.